Become a Vendor or Sponsor
Vendor and Sponsor Information
Partner with CaliFlow Runs and connect your brand with an active, engaged community of runners and fitness enthusiasts. Our events bring together athletes of all levels — from first-time 5K participants to seasoned marathoners — creating the perfect platform to showcase your products and services. Whether you’re looking to promote high-quality gear, offer samples, or build brand awareness, becoming a vendor or sponsor puts your company at the heart of an inclusive, high-energy experience that celebrates movement, community, and wellness.
Join Califlow Runs Today!
Ways to Market Your Brand with CaliFlow Runs
Partnering with CaliFlow Runs gives your brand direct access to a vibrant, engaged, and growing community of runners, walkers, and wellness enthusiasts. With 60+ events a year — from themed 5Ks to half marathons — you’ll have multiple opportunities to get your products and services in front of thousands of participants in authentic, meaningful ways.
Ways to Collaborate with Califlow Runs
In-Person & Virtual Opportunities
In-Person & Virtual Opportunities
In-Person & Virtual Opportunities
Goodie Bags (Physical + Virtual): Add your samples, flyers, promo codes, or branded swag directly into race packets or digital race kits.
Event Presence: Set up a booth or activation at the start/finish line to engage participants face-to-face and build lasting connections.
Product Sampling: Offer in-kind products at the finish line, on-course aid stations, or vendor village to create memorable experiences.
Digital & Social Exposure
In-Person & Virtual Opportunities
In-Person & Virtual Opportunities
Social Media Spotlights: Be featured on our active social channels, reaching thousands of followers before, during, and after race day.
Email Marketing: Get showcased in our email campaigns sent to tens of thousands of runners and subscribers.
On-Course & Event Branding
In-Person & Virtual Opportunities
Additional Custom Opportunities
Race Shirts & Bibs: Put your logo on race shirts or bibs — items runners proudly wear and keep long after race day.
Water Stations & Mile Markers: Sponsor a water station or mile marker with branded signage for thousands to see.
Finish Line Festival: Be part of the celebration with banners, signage, booths, and interactive experiences at our post-race festival.
Photo Ops & Backdrops: Brand our popular finish line photo walls or selfie stations — ensuring your logo is shared across social media.
Additional Custom Opportunities
Your Brand in Front of the Next Generation
Additional Custom Opportunities
Presenting or Title Sponsorship: Make your brand the star of the event as the official presenting sponsor.
Award Sponsorship: Sponsor overall and age-group awards to celebrate runners while showcasing your name.
Challenge Series Partner: Align with a themed race series for recurring exposure throughout the year.
Customizable Packages
Your Brand in Front of the Next Generation
Your Brand in Front of the Next Generation
Whether you’re a local business looking to grow brand awareness or a national company launching new products, we’ll build a marketing plan that fits your goals and budget.
Your Brand in Front of the Next Generation
Your Brand in Front of the Next Generation
Your Brand in Front of the Next Generation
Showcase your brand to a dynamic audience led by Gen Z — the most influential generation of consumers today — along with millennials, families, and established homeowners. Our events bring thousands of participants together in high-visibility spaces, creating impactful opportunities for sponsorship, sales, and lasting brand connections.